AFTER DESIGN
Congratulations! It’s time to roll out your visual rebrand to the world. Here’s a list of things to do to put your stunning new visuals to work right away and guidance on amplifying your new brand.
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For each of your social media platforms, update the profile image and the cover/timeline image that we created for you. Each platform has different dimensions so be sure to use the correct file for each. If you are unsure - reach out to Maria! Scroll down to see examples.
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Update your colour palette and fonts in in your email marketing platform to match your new brand. This is all located in your Brand Guidelines document.
Upload your new logo, signature and social media links.Review your new templates on Canva that we have created and take them for a spin!
We’ve added in the designs, colours and fonts, all you have to do is create the content! -
Now that your new brand is complete - it’s time to show it to the world!
Along with your new brand, we have created launch posts for you to share on social media. Here is how we suggest using them share your key messaging and new visual brand!1 . New Logo Reveal
Tell the story behind the design and share your excitement2. Why Statement
Use a photo of you with your why statement - let people get to know you3. Your Brand Essence/Tagline
Share your new tagline and the meaning behind it4. Connect
Post a short video of you connecting to your new audience (2-3 minutes)5. Your Brand Position
Share your brand position and let people know what you stand for, what makes you different and how you want to be known.6. Invitation
Share a photo of you with an invitation to work together - ie. sign up for a webinar, book a call, download a lead magnetSuggestion: post twice a day over 3 days
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Now it’s time to email your list and let them know about the change. Make sure to include the following:
• Announce the new brand to your audience
• Show logo, brand essence
• Connect with your audiences - their values and challenges
• Share the benefits of working with you and the transformation you offer
• Invite people to follow you on social media
• Let them know what is to come.
Scroll down to see an example of what I sent when I rebranded.
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Follow the same format as the email to your list to keep this easy! Make sure to include the following:
• Announce new brand to your audience
• Show logo, brand essence and tagline
• Connect with your audiences - their values and challenges
• Share the benefits of working with you and the transformation you offer
• Invite people to follow you on social media, sign up for mailing list
• Let them know what is to come.
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Now it’s time to create a content plan for the next 90 days
Outline all of the ways that you can show up over the next 3 months to share your brand story, your foundation, and your essence in such a way to attract ideal clients and promote your offers. Download the year planner and the monthly/weekly planner below.
Watch the instructional video below
Instagram profile picture
Facebook page profile and cover picture:
LinkedIn business profile and cover:
LinkedIn personal cover and photo
I have chosen to use a photo of me speaking on a stage for my cover image.