INSPIRING AUDIENCES AROUND THE WORLD.
Laura Beauparlant is an award-winning international speaker, an expert on branding and design and the author of Brand Chemistry.
An entrepreneur for the past 20 years, Laura helps ambitious founders, change-makers and thought leaders turn their magic into powerful, impact-driven legacy brands. She leverages her creativity and experience to inspire and empower everyone she meets to reach new levels of impact, influence and success.
As a speaker, Laura has been recognized for the chemistry she creates with her audience as she inspires and candidly shares insights into her own story of overcoming adversity and finding clarity – in both life and business.
Laura has an engaging presence and easy, conversational style that captures her audience every time.
TELL BETTER STORIES
AI, Authenticity + The Future of Brand Storytelling
Many entrepreneurs unintentionally hold their brands back—oversharing in the name of vulnerability or undersharing for the sake of professionalism. But in today’s AI-driven world, choosing the right stories is more critical than ever. The right stories create authentic connections, build trust, and amplify your impact.
In this session, Laura Beauparlant will share her proven approach to strategic storytelling—blending the art of human connection with the science of AI. You’ll learn how to tell stories that truly resonate, use AI to enhance (not replace) your brand’s voice, and craft meaningful messages—faster and more effectively.
OWN YOUR BRAND
Define Your Brand Before Others Do
You already have a personal brand—whether you like it or not. Your reputation, expertise, and presence shape how the world sees you. And here’s the truth: you can’t build a legacy without a strong, intentional personal brand.
A powerful personal brand does more than get you noticed—it builds trust, opens doors, and amplifies your impact. It positions you as an authority, a thought leader, someone people listen to, follow, and seek out.
Join Lab Creative Founder, Laura Beauparlant, to learn why your personal brand matters and how to shape it—before others do it for you. This session will show you how to take control, own your story, and build a brand that stands the test of time.
EXIT-READY BRANDING
Sell for More + Own What’s Next
Your brand is one of the most valuable yet overlooked assets when selling a business. A well-positioned brand increases perceived value, attracts the right buyers, and makes the transition seamless—but only when it’s built with brand chemistry in mind.
In this session, you’ll learn why strategically evolving your brand is an essential step to creating chemistry with the right buyers and maximizing your business’s value. We’ll also explore why your personal brand isn’t just an afterthought—it’s a powerful tool for shaping your legacy and promoting the business you intend to sell.
By the end of this talk, you’ll have practical strategies to enhance your brand’s value, attract premium buyers, and confidently step into your next evolution.
A LIFE WORTH DYING FOR
How to Live a Selfish Life of Meaning
Most people wait for a wake-up call – a health scare, a loss, or a life-altering event –before they start really living. But what if you didn’t wait?
In this session, Laura Beauparlant will challenge everything you’ve been taught about selfishness and show you why living with intention and prioritizing your deepest desires isn’t just essential…it’s the key to a meaningful life and legacy.
Through powerful storytelling and thought-provoking questions, you’ll learn how to step out of comfort, make bold choices, and intentionally design a life and business that are truly worth dying for. Every single day.
Have Laura speak at your next event!
SEE LAURA IN ACTION
What People Are Saying
“Laura's experience with Brand Chemistry coupled with the journey of her life meant she could speak to that full experience! We knew our members would find something to take away, whether they were looking for ways to revitalize their business or align their personal life with their goals---and they did!”
Mary Finch – Chapter Staff, EO DC
The story of Laura’s entrepreneurial journey was powerful and inspiring to our community. The audience was so engaged hearing her story and couldn’t wait to connect with her afterwards. I highly recommend Laura to any event organizer looking for an engaging and impactful keynote speaker!
Jessie VanDeViere – Events Program Manager, University of Notre Dame
“I’ve witnessed Laura Beauparlant as a speaker at several events and as a facilitator for my own events. No matter the context, she always brings profound inspiration and deep value. I highly recommend hiring her for your event!”
Mike Brcic, Wayfinders
“Laura presented at the City of Toronto’s Small Business Marketing Forum to a sold out crowd. She was engaging, interactive and with valuable insights. Her session contributed to the success of our event.”
Margie Galarneau, City of Toronto
“It was a masterclass in clarity, organization and humour. You riveted the room.”
Mike Lipkin, Speaker and Author
“Laura is the highest rated speaker that we’ve had at our conferences and the most in demand. Her skills and ability to engage the audience is second to none.”
Ed Cotton, President and Cofounder of IADWP + Love Mexico
“Laura’s expertise, passion, and ability to connect with the audience makes her a valuable speaker. Her insights on authenticity in branding, the significance of storytelling in the age of AI, and the impact of branding on company culture are key for any conference looking to provide valuable knowledge and inspiration to its attendees.”
Hollis Carter, Cofounder of Babybathwater
“Laura uses rich personal storytelling and provocative prompts and frameworks to connect deeply with members of the audience and motivate them to act. She is a dynamic speaker with the power to shift mindsets and inspire action.”
Fiona Stevenson, President/Co-founder of The Idea Suite
"Laura's presentation on the power of storytelling to connect with an audience was a standout moment in our Dealer Summit. Laura's genuine passion for the subject was evident throughout her speech. I'm grateful for the time she shared with us and recommend her for any business event."
Nicolas Breedlove, Playground Equipment
