LAB NOTES
Our founder Laura Beauparlant shares behind the scenes, industry insights, inspiration on the entrepreneurial journey and powerful opinions pieces on branding and design. Enjoy your visit!
Why Founders Can’t Afford to Skip Personal Branding—Before or After an Exit
Skipping personal branding could be the most expensive mistake you make as a founder. Whether you’re planning an exit or looking to grow your influence, your personal brand is the key.
The Power of One Sentence
I always knew I was great at helping founders articulate their brilliance, but I never fully owned it. Then, last week, a single conversation changed everything.
Building a Legacy Brand
Let’s explore what legacy branding is, how to intentionally create one, and why it's important for founders, change-makers, and thought leaders who want to leave a lasting impact on the world.
The Harry & Meghan Brand
Their downfall and how they can rise again.
Love them or hate them, The British Royal Family and most notably – Harry and Meghan Markle – are all over the news these days.