LAB NOTES
Our founder Laura Beauparlant shares behind the scenes, industry insights, inspiration on the entrepreneurial journey and powerful opinions pieces on branding and design. Enjoy your visit!
The Importance of a Professional Headshot
Does your headshot look like you? Does it express the essence of you authentically? Many people I meet or work with don't have a high quality, flattering or event current photograph of themself.
Level Up Your Brand
Our client Heather her old logo from the very beginning. It didn't fit her target audience or her price point, which meant she wasn't attracting the right clients.
Going Beyond The Headshot
The world has been changing quickly and as a business owner, you have to keep up with where things are headed. What I've seen is that the client experience will be a dominating factor in business.
Rebranding a Motivational Speaker
How we helped Susan Stewart – a funny Motivational Speaker up her branding game.