ReVisionary

CASESTUDY: REBRANDING

ReVIsionary moodboard and colour palette
reVIsionary logo design

PROJECT DETAILS:
Brand Foundation
Colour Palette
Logo Design
Podcast Design
Social Media Graphics
Business Card Design
Brand Guidelines
Brand Strategy

Celine Williams, the founder of Revisionary, needed a new brand that more deeply aligned with her, the work she does and the clients she serves. A brand that was more reflective of what makes her different.

The design for her logo marries her intellect with her intuition and the fluidity between the two. The font was custom designed and the colour palette beautifully reflects her personality.

And it all perfectly fits Celine and the work she does and how she helps people. Her logo deeply aligns with her, because we did the deep work first. At the beginning of the pandemic Celine created a podcast called Leading Through Crisis, which we designed the logo and social media graphics for.

Take a look below at the foundation we created together through Brand Camp and above for the visual expression of the brand.

reVIsionary icon design

reVisionary: Key Messaging

BRAND ESSENCE
Shift your perspective

BRAND POSITION
Empowering leaders and entrepreneurs to show up as the best version of themselves wholly and consistently and enable them to make the same space in the world for others.

BRAND PERSONALITY
Brave | Curious | Centered | Empathetic | Deep thinker | Quirky | Authentic | Engaging | Visionary | Intuitive | Loyal

ReVIsionary social media design
ReVIsionary business card design
Leading Through Crisis podcast by revisionary
ReVIsionary business card design
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The Road to Seven