LAB NOTES
Our founder Laura Beauparlant shares behind the scenes, industry insights, inspiration on the entrepreneurial journey and powerful opinions pieces on branding and design. Enjoy your visit!
From Tech Entrepreneur to Life Coach
Maia’s story of transformation and new beginnings is an inspiring one. Today I’m sharing her story and the power of branding in shaping not just a business, but a life.
Is your business worth dying for?
Discover how contemplating life's ultimate question can transform your business approach and inspire a deeply fulfilling professional journey.
The Referable Business
“Tell me about your trip to Uganda!” I’ve been asked this over and over again since I travelled there a few weeks ago and I love talking about it. Learn why I’m a raving fan and how you can build a business like this.
Embracing Change
Eight years ago, I was in a huge state of transition. I was closing my first business, developing Brand Camp, launching Lab Creative and hiring a designer. I was terrified and exhilarated…
A Community of Wildly Ambitious Women
I don’t always travel 28 hours to give a workshop…this one was worth it.
Have you ever met people that you instantly connected with? Ones who get you, who see you and accept you? People who you can share your ambitions and struggles with?
This is exactly what it was like at Camp Tailwind last weekend.
Revolutionizing my business
As I close that chapter of my business life, I wanted to take a moment to share my journey to get here.
Have An Opinion
My opinion – based on years of experience as a designer, entrepreneur and branding expert – is actually what people pay me for. (And our design work is a product of that well-honed viewpoint.)